GOOGLE REVIEWS
A couple of weeks ago, we gave you all the info you needed to create your own YouTube channel. Undoubtedly you strode confidently to work the next day logged on to your computer and began to create your channel with all the finesse of a marketing professional. But now you have it, all set up […]
Tag Archives: Business
17
Jan
Jan
You’ve got a Smartphone, you’re up to date, and are moving your business forward but have you considered making the most of the mobile application market? If you aren’t using some of the millions of apps available for personal and business use, then your phone could definitely be working harder for you! Apps can help […]
Marketing Strategy, Xposure Archive
Do you recognise the 6 early signs that your brand isn’t working?
30
Nov
Nov
Every business no matter how big or small, has a brand and branding. Whether you realise it or not, from day one of trading your business is building a brand. No brand is unchanging, all brands evolve with time and those that were once strong, can wilt and die if the business portrays itself inappropriately […]
21
Nov
Nov
If you have watched TV, been on a computer, or seen any form of advertisements in the last year, you will have seen them. Lurking at the bottom of the screen, mentioned in an advertisement or even spoken on the radio, whether we understand it or not, Twitter has well and truly penetrated many […]
14
Nov
Nov
Yet another example of social media influencing society and the way we work, comes in the form of the social media influence on press release distribution specifically important for those in the public relations industry. Research conducted by PR resource PRNewswire and Crowd Factory has found that 48% of press release sharing happens on Facebook, […]
Digital Marketing, Google Ads, SEO, Xposure Archive
Google Adwords is failing for one fifth of SME users
09
Nov
Nov
A recent survey conducted by Wordbook.com with SME’s around the UK came to the conclusion that 18% of those using Google Adwords currently, actually managed to a return on investment on the easy, targeted advert system. The program which sells itself as a “direct and cost effective way of boosting brand awareness” has left a […]
08
Nov
Nov
You have your perfect, Facebook page, you’ve got some fans, and all your information is uploaded. You may think that the hard part is now over, but in reality this is only the beginning and unfortunately a lot more effort is left to come. Don’t let this put you off though, as the benefits of […]
Social Media, Xposure Archive
Eight reasons not to use social media within your business- and why you should ignore them all
27
Oct
Oct
When talking the general public, business owners and employees, those who haven’t yet got an online presence and aren’t in that position due to legal reasons generally come up with one or more of these eight reasons as to why not. Unfortunately these reasons are generally founded on a lack of knowledge and understanding of […]
21
Oct
Oct
As I’m sure you are aware, LinkedIn is there for business, that’s what it’s all about. Unlike other social networks, the average wage for participants on the site is £50,000 and above. This is where the people with power are, and this is where you need to conduct effective marketing. LinkedIn is approved by search […]
Is any PR good PR? I know it must be odd to think that someone slating your businesses for all to hear can be anything but negative PR, but in the past, just the fact that your organisation was being discussed, meant that the PR, however damaging, was a good thing. To be in the […]
