An SSL certificate not only signals trust and authority to your website visitors, it also helps protect them when browsing your website.
It prevents data interception and shows your business has been validated, ensuring complete peace of mind for your visitors.
Search engines such as Google have openly stated that they view an SSL certificate as a mark of trust and that having one can directly improve your search engine rankings.
Furthermore, research has shown that a valid SSL certificate reduces abandoned baskets, increases sales, and makes people more confident about shopping with you. It’s a must-have when you’re selling online.