Watching TV this week, or even listening to the radio would have resulted in you learning about a revolutionary idea in advertising from Bakers Complete. Advertisements made to target dogs (the great untapped market!). The ad is made up of high pitch whistles and barks inaudible to the human ear, but seemingly irritating dogs who visibly react when the advert comes on a TV in the vicinity.
Tag Archives: communication
Why should I have an e-newsletter? It’s more work on top of what you already do, it takes time that you don’t really have, and you can’t be bothered. Why wouldn’t you have an e-newsletter? It took us awhile to embark upon the voyage to producing a newsletter to go out to the hundreds of […]
If you have watched TV, been on a computer, or seen any form of advertisements in the last year, you will have seen them. Lurking at the bottom of the screen, mentioned in an advertisement or even spoken on the radio, whether we understand it or not, Twitter has well and truly penetrated many […]





