Tag Archives: facebook

Pinterest, what’s the point?

What’s all the fuss about Pinterest? For the past month I have not been able to escape talk about the latest development in photo blogging websites. Bombarded by blogs and tormented by tweets, I have finally caved to find out about Pinterest and what all the fuss is about. From a niche social network in […]

Social Media Touchdown for Super Bowl XLVI

Social media and the Super bowl One of the most popular sporting events on the American calendar, the annual Super Bowl is an event that the whole country, and people from all over the world look forward to. As well as a momentous sporting occasion, the event usually plays host to other revelations (some more […]

Xposure’s Predictions for 2012

No one knows what the future holds, but we’re making an educated guess at what lies in store for anyone attempting to embark upon a social media marketing strategy in the new year. From adapting for new media technologies and making websites mobile-friendly, to the collision of personal and professional lives, as social media means […]

Using social networks for customer service

As well as having a lot of very important uses already, social media profiles are used by many brands as an arena for dealing with customer complaints, queries and feedback. Don’t be put off at the thought that people may complain about things that aren’t necessarily your fault, or just complain for the sake of […]

How to use your social media like a PR professional

Yet another example of social media influencing society and the way we work, comes in the form of the social media influence on press release distribution specifically important for those in the public relations industry. Research conducted by PR resource PRNewswire and Crowd Factory has found that 48% of press release sharing happens on Facebook, […]

How do you known when the best time is to post on Facebook?

You have your perfect, Facebook page, you’ve got some fans, and all your information is uploaded. You may think that the hard part is now over, but in reality this is only the beginning and unfortunately a lot more effort is left to come. Don’t let this put you off though, as the benefits of […]

We have a freedom of speech – and we will use it!

acebook, along with other social networks out there are giving internet users an opportunity like never before to speak their minds irrespective of who’s listening or watching. This ability has brought as sense of freedom your average Internet user and for brands, is a unique insight into the minds of their clients.

How to triple your Facebook fans over night!

A retro-style image showing a man and a woman using large blue megaphones to communicate across a crowd in an outdoor auditorium, symbolising interactive marketing campaigns and gamified loyalty programmes in the UK.

Well when we set up the new Xposure Facebook page, we were hoping to have all our old fans over when the switch occurred and lots of new ones, but to our disappointment, this was not the case. This is when I began to employ tips from various blogs and posts from different sources and […]

Why you shouldn’t forget social media in a crisis.

  Finger’s crossed this will never happen, and for a many years it might not. We all hope for plain sailing on calm seas for our business, but sometimes, lurking around the corner a hooded figure is there watching your work and can at any moment cause a crisis. Although there are systems you’ve put […]

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