Category Archives: Xposure Archive

What are Google Alerts?

Once upon a time, there was a business working hard to provide the people of the land with the best service possible. They offered clients products and services at reasonable prices when they assumed they wanted them and their services were exactly what the people needed. Or so they thought… One dark day in the […]

Give me four minutes and I’ll give you a brand strategy

  Stimulate and engage conversation that allows to change perception, diagnose expectations and bring clarity to the dialogue. This is an important image to remember when developing your brand strategy, which is the basis upon which all your communications will stem. It is the most important aspect throughout your brand. Make sure that throughout the […]

How to triple your Facebook fans over night!

A retro-style image showing a man and a woman using large blue megaphones to communicate across a crowd in an outdoor auditorium, symbolising interactive marketing campaigns and gamified loyalty programmes in the UK.

Well when we set up the new Xposure Facebook page, we were hoping to have all our old fans over when the switch occurred and lots of new ones, but to our disappointment, this was not the case. This is when I began to employ tips from various blogs and posts from different sources and […]

The best kept SEO secrets

  We are shedding light on the biggest SEO secrets for Search Engine Optimisation (SEO) and what you can do to get your website to the top of the search engine lists. Although it takes time and patience to really develop your SEO, this is our list of the best kept secrets to help you get […]

Have a LinkedIn bio you can be proud of

Vintage style photo with a black and white portrait of a man wearing goggles, set against a weathered book titled 'LINK', symbolising connection and guidance in AI content optimisation and customer targeting.

  From the information in our previous blog post, you should have produced the beginnings of a successful LinkedIn profile, but one of the key elements of this your bio. Your bio is probably the most important part of your profile and is a key way to target your desired audience. As the internet, and […]

16 Tips to Create a Killer Blog

A black-and-white image showing a vintage office scene with a man in a fedora hat sitting at a typewriter. He has a thoughtful expression and a pipe in his mouth, surrounded by stacks of papers and advertising posters on the walls. This nostalgic setting can symbolize creativity and the evolution of marketing strategies in the UK.

  The most common complaint we hear from clients here about blogging is that its “too much effort”, or “I don’t have enough time”. If I’m honest with you, it is time consuming, and can seem like you are getting nowhere, however the benefits of blogging far out weigh the intrinsic time costs. To have […]

Celebrity Endorsements: Because You’re Worth It

Seeing our favourite celebrities championing well-known products is nothing new to our screens and in the past the launch of a product wouldn’t go ahead without the gleaming white smile of a TV or Film Star permanently placed behind the thing that company wished to sell.

Why you shouldn’t forget social media in a crisis.

  Finger’s crossed this will never happen, and for a many years it might not. We all hope for plain sailing on calm seas for our business, but sometimes, lurking around the corner a hooded figure is there watching your work and can at any moment cause a crisis. Although there are systems you’ve put […]

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