Category Archives: Social Media

How Spending 15 minutes on Social Media Can Grow Your Business

When marketing your business on social media, most people don’t know what to do, how to convey their brand in the right way and to get customers from their social media marketing. Social Media is essential in your business’ marketing today, just by making the right choices on your profile and spending 15 minutes a […]

What you need to know about long-tail keywords

mermaid with a long tail repsenting long tail keywords

Following on from last week’s article regarding the change Google is making to their algorithm (BERT) we mentioned long-tail keywords, so I thought I would follow that up with more information about these specific types of keywords and searches. What are long-tail keywords? Every week, according to Google about 15% of searches on Google have […]

Cheap, Clever, Effective Social Media Marketing.

A retro-style image showing a man and a woman using large blue megaphones to communicate across a crowd in an outdoor auditorium, symbolising interactive marketing campaigns and gamified loyalty programmes in the UK.

Here’s a really great example that might give you a little inspiration for your own Friday afternoon social media marketing push. Me again! I spoke a couple of weeks ago about social media for business and how by having a clear strategy, your business can really benefit from spending time in the right places online. […]

The Facebook update that local businesses can’t ignore

Facebook is trying to turn itself into the online interface of your entire existence – it may already be the main way you communicate with your friends, share content, read the news… Facebook even tells you who you should be friends with and what bands you should like!

How could Facebook’s upcoming changes affect your internet marketing strategy?

Facebook are planning to cut down on the amount of promotional content its users see on their dashboard. This refers to content from pages they have liked, rather than paid for ads, so all your hard work building an online following will be diminished if you ignore the changes.

Will post targeting change Facebook for small businesses?

Using Facebook for small businesses can be a confusing affair, with so many different options, ways to post and people to post too, often you can be put off before you even start. Having all your fans in one place, ready to hear from you about your business can be great, but we all know […]

Unique and creative uses of social media

Just when you though you’d seen or been involved with all the social media campaigns you could possibly think of, more buinesses get creative with their strategies, and come up with some truly unique and creative social media campaigns, which blow all others out of the water. We’ve seen give aways, competitions, events and more, […]

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