Category Archives: Digital Marketing

Use your Twitter page as a marketing tool

A retro-style image showing a man and a woman using large blue megaphones to communicate across a crowd in an outdoor auditorium, symbolising interactive marketing campaigns and gamified loyalty programmes in the UK.

You see brands building their reputations online all the time, they seem to have millions of followers and are really connecting with their audience. This is obviously a great thing to get people talking about your brand, but this doesn’t necessarily equate to money for your business. Here are the best ways to create a […]

What are Google Alerts?

Once upon a time, there was a business working hard to provide the people of the land with the best service possible. They offered clients products and services at reasonable prices when they assumed they wanted them and their services were exactly what the people needed. Or so they thought… One dark day in the […]

16 Tips to Create a Killer Blog

A black-and-white image showing a vintage office scene with a man in a fedora hat sitting at a typewriter. He has a thoughtful expression and a pipe in his mouth, surrounded by stacks of papers and advertising posters on the walls. This nostalgic setting can symbolize creativity and the evolution of marketing strategies in the UK.

  The most common complaint we hear from clients here about blogging is that its “too much effort”, or “I don’t have enough time”. If I’m honest with you, it is time consuming, and can seem like you are getting nowhere, however the benefits of blogging far out weigh the intrinsic time costs. To have […]

What is Google Adwords?

  When advertising your business, there are so many outlets to choose from that it can be hard to know which one suits your business. Nowadays you would be hard pressed to find someone who has a computer and uses the internet, that hasn’t heard of, or doesn’t use Google. When searching for information, all […]

What is Google Places?

  Having a your business show up geographically on the small map at the top of a Google search has always seemed like a good thing for businesses to attract audiences, but the old Google review algorithm has, in the past, made this extremely risky. Sourcing the reviews to be listed on your profile, from […]

Have you been fooled by these Twitter myths?

  Twitter Myths  If you think a tweet is the noise that a bird makes, nowadays you are sadly mistaken. A tweet is now 140 characters of micro-blogging, which is used by millions of people around the world to discuss current events, share industry news and promote company events.

Google SEO tips for Blogging

  I came across this great video from Matt Cutts at Google. It was filmed earlier this year at WordCamp ’09, and is a 45min presentation by Matt on WordPress, blogging and Search Engine Optimisation. Even though the video was filmed at WordCamp and was aimed at WordPress users, it still contains some great tips […]

Guerilla in our midst

A behind-the-scenes black and white photograph of a vintage film set with a person in a blue gorilla costume, a man in a tuxedo being held by the gorilla, and another man operating a camera on a tripod. The image captures the whimsical and creative atmosphere of early filmmaking, suggesting imaginative ideas for social media posts in the UK marketing landscape for 2026.

Guerilla Marketing is not a new concept and one that was largely brought to the marketing mix by Jay Levinson but the industry has changed this niche channel and often been abused. Advertising has changed over the years, from rational information, to absolute false claims, to educational and then to the entertaining ads we see […]

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