GOOGLE REVIEWS
Announced on Thursday 12th June 2014, Google MyBusiness has been flagged to be a major change on how local businesses can effectively market their presence online. This new interface combines the features of Google Places to give users a unified experience to deliver information about your service to your customers via Search, and Google Maps. […]
10
Jun
Jun
Love it or hate it, most people cannot be impressed by the sheer glitz and cleverness of the top brands World Cup ads. This year is no exception, and below is a selection of the best from 2014. Enjoy 🙂 Adidas Kia Coke McDonalds Let me know what you would add to the list.
Conversion Rate Optimisation, Web Design, Xposure Archive, XposureWEB
We know that someone in your company is not pulling their weight
17
Jan
Jan
Once upon a time, a small-medium, UK-based b2b spent some of their hard-earned marketing budget on a website. Lots of people told them how nice their new website looked and, at the time, it was very modern.
Digital Marketing, Facebook Ads, Google Ads, XposureDIGITAL
STOP! You might be spending too much on your Google Adwords advertising!
04
Sep
Sep
Have you been utilising Google’s unique brand of advertising, only to find it’s much more expensive than you first thought? Xposure has compiled a list of the four most common mistakes, so that you can stop unnecessary spending and make your adverts as effective as possible.
30
Aug
Aug
Using Facebook for small businesses can be a confusing affair, with so many different options, ways to post and people to post too, often you can be put off before you even start. Having all your fans in one place, ready to hear from you about your business can be great, but we all know […]
21
Aug
Aug
I am now no longer available on a Saturday night, until approximately two weeks before Christmas. My favourite reality TV show is back on ITV and I can’t wait to see which extremely ‘talented’ individual will actually have the ‘X Factor’ this year. Although my enthusiasm waned slightly when Simon Cowel left, as he was […]
14
Aug
Aug
Pay Per Click Marketing (PPC) = the future of advertisements! Have you started your campaign yet? Given that Google is the most popular website on the internet, with millions of hits per day, and thousands of people who have made it their career to get websites to the top of the results list, PPC was […]
Conversion Rate Optimisation, Digital Marketing, Email Marketing, XposureDIGITAL
8 Essential Ways to Improve Your Email Newsletter
31
Jul
Jul
A monthly, weekly or even daily newsletter (if you have the time!) can be a great way to increase engagement with your clients, suppliers and associates. As an opportunity to sell yourselves, your services and all your latest news, there really isn’t a good reason not to take advantage of all those names and email […]
26
Jul
Jul
Just when you though you’d seen or been involved with all the social media campaigns you could possibly think of, more buinesses get creative with their strategies, and come up with some truly unique and creative social media campaigns, which blow all others out of the water. We’ve seen give aways, competitions, events and more, […]
18
Jul
Jul
When trying to explain to my parents and friends what public relations are and what I do, I often find myself looking into the blank faces of those who either don’t get it or quite honestly don’t find it very interesting. Although many choose to be oblivious to PR and the way it shapes their […]
