GOOGLE REVIEWS
Running a business gets more and more complex every year and keeping ahead of competitors is a constant battle. 1 great weapon in the battle is conversion rate optimisation. Reading and implementing our guide to conversion rate optimisation can increase your changes of staying ahead and pulling away. Saving you time and money whilst increasing […]
Category Archives: XposureWEB
26
Aug
Aug
WordPress is one of the most popular platforms used for creating blogs and websites, powering over 30 million sites. It’s an outdated, but common misconception that WordPress is seen as an amateur’s toolkit because of its history as open-source software and its ease of use. However nothing could be further from the truth, with a […]
Digital Marketing, Email Marketing, Marketing Automation, Web Design, XposureWEB
How to Avoid Cart Abandonment
15
Jul
Jul
Have you ever wondered why some websites seem to attract lots of visitors but don’t generate as many sales? One of the biggest reasons is “online shopping cart abandonment” – and the true extent of the problem might surprise you. We offer some solutions to cut down your cart abandonment rate, and a couple of […]
07
May
May
As the country slowly begins to wake up out of lockdown and rumours begin on where and when businesses can begin again, now is as good a time as any to take stock and start to think about what you can do to get your business up and running smoothly as soon as possible. We […]
13
Dec
Dec
As a business in 2020, it’s pretty much impossible to run a business without a website. It’s the default point of call when a potential customer comes across your name or services and wants to know more. As an example, just think how many times ourselves, partners or children Google after seeing something of interest […]
Content Marketing, SEO, Web Design, XposureDIGITAL, XposureWEB
How Google’s BERT will affect your website traffic?
21
Nov
Nov
Earlier this month Google announced a major update to Google search, which will or has already affected your rankings and visitors to your website. The change was called BERT. Which is short for Bidirectional Encoder Representations from Transformers. Which is probably why they shortened it to BERT. So what is Google’s BERT? BERT is a […]
12
Nov
Nov
At Xposure, we look after the security and integrity of all our customer’s websites. Keeping software up to date and secure is an important part of making sure our websites are safe from hackers and securing your computer safely. But the most vulnerable point on your website is your passwords and login details. Your staff […]
14
Nov
Nov
I was talking to a past customer the other day when we got on to the subject of websites. “Yeah. Our website is awful. It doesn’t work and everything needs updating” I was shocked. An out-of-date website is just asking for trouble. It’s like leaving the house unlocked every day while you go out to […]
04
Aug
Aug
How much does a website cost? – We are asked this question day in and day out – mainly because it’s an unknown quantity and it’s the easiest question to ask. Plus it also stops clients from getting embarrassed listening to how wonderful a web design company can make your website to only find out […]
Content Marketing, Conversion Rate Optimisation, Digital Marketing, Web Design, XposureWEB
Copywriting web pages – How much text is the right amount?
23
Jul
Jul
When developing websites we often get asked “How much should I write?”. It’s a very good question and one that many business owners struggle to find the answer to. Well, the answer is fairly simple. With a bit of understanding, thought and common sense, it’s easy to understand how much is enough, and when you […]
