Is your website mobile compatible?

Broadsword mobile friendly site

Xposure have created a site for our client Broadsword taxis that works on all devices including android, blackberry, iPhone and iPad.

Rather than having a separate version of the website for mobile devices, Xposure have creatively used HTML5 and CSS3 combined with Word Press to create a site that automatically degrades itself to fit all devices.

By creating a mobile friendly site and avoiding creating multiple CSS to meet the requirements of different devices, those using their mobile to browse the internet will not be redirected to a new page as the original version will work automatically. Xposure have bypassed the slow re-direction of the old multiple CSS system, that leave audiences bored, to create websites that automatically suit all devices.

Businesses are often concerned of the extra costs that can be incurred from making sites suitable for mobile devices, this is paired with the perception of the considerably small (but steadily growing) percentage of visitors currently using their phones to access websites. Many believe that the money spent to optimize the mobile experience doesn’t seem worth it, however Xposure have addressed these issues by creating a site, that in its very construction is compatible in all areas.

Given the current demand for instantaneous communication and constant internet connection, cash-rich time-poor consumers are impulsively purchasing from mobile devices. Meaning that if your website is not compatible with mobile devices, then you are essentially limiting yourself from large markets and subsequently potential customers.

The use of mobile devices cannot be ignored, or seen to be merely a trend, as the chart below illustrates the substantial and constant increase in traffic.

In May 2010 the top devices used for mobile browsing were the iPhone leading the way with 18.8%, the iPod touch 11%, Motorola Droid 3.2%, Samsung SCH R350 1.6% and Nokia 5130 1.5%.

Web enabled smart phones make up 20% of he 3 million mobile devices worldwide looking to increase to 50% over 3-5 years. In the U.K alone there are almost 17million mobile internet users.

With these statistics in mind, it is becoming increasingly essential to have your site designed for all devises initially so that you save the money it costs to develop numerous sites for different devices. Xposure have addressed this issue, and used the technology in a unique way to create one website for all occasions!