Safely Delivering Your Safety PAL

The product has taken health and safety, broken it down into its component parts, studied what is needed and put it back together using cloud technology where appropriate. The result is a system that is intuitive, cost effective and protects workers and directors.

Safety PAL home page website design

ABOVE: Website homepage design

Disruptive new product

Safety PAL was a new disruptive product in the Health & Safety Management Systems market. A SAAS (Software as a Service) product that offered integrated Health & Safety across all sites and locations and put the worker at the heart of H&S.

We worked with Safety PAL producing a website for them and marketing material and also the launch of the product at Rolls Royce in Hucknall.

Safety PAL request a demo website page design

ABOVE: Website ‘Book a Demo’ page

Evolving Website

We have recently updated the website with the latest information and based on analytics and feedback from website version 1 made it easier for visitors to understand and sign up for a free trial or book a demo.

We have also helped with the brand values and brand identity, we joined with our friends at Brand Newark to deliver an outstanding branding project.

The project involved updating the website with the latest information based on analytics and feedback, the main goal was to make it even easier for visitors to understand and book a demo or sign up for a free trial.

Safety PAL brochure cover and inside

ABOVE: Website homepage design

Printed Literature

Just recently we have completed a brochure for Safety PAL to be used at face to face meetings, trade shows and events. It introduces Safety PAL as a system, showcases the benefits and gives introductory details about the software, all whilst sticking to and re-inforcing the brand values.

Online we are currently working with them producing and managing Facebook ad campaigns, Google Adwords campaigns and Google remarking campaigns, as well as assisting with Twitter content and blogging content ideas.

ABOVE: Remarketing banner designs for SafetyPAL

Fines Calculator Online

Just launched is an interactive fines calculator that we developed to drive traffic to the website. This allows companies to get a guide on what sort of fine they could receive depending on the type of accident. This has proved popular and by itself, has increased traffic to the website by 22%.

What our client says…

“Xposure were our initial choice for a powerful and informative web-site, the team has evolved as we have, in understanding the marketplace, collectively we have been able improve awareness to deliver images and messages that resonate with the target market. Safety PAL is a worlds first and is on a crusade to save lives and reduce business fines, how we interact with clients wasn’t easy, but working together we have managed to show how our product can help save businesses millions in unecessary fines.”

Karl Spencer – Your Safety PAL

Technology Used

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Google tracking

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Facebook tracking

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Visitor recording

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Visitor analytics

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Form tracking

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Visitor tracking

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List building

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Back up

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About SafetyPAL

Safety PAL is a Health & Safety SAAS (Software as a Service) product that helps companies deliver more integrated and safer projects throughout your organisation. It works by focussing on the worker and making sure they have all the information they need to be a safe as possible. This, in turn, leads to an improved heath and safety culture operating in your company. Everything is auditable, so you can provide proof that everything practically possible was done to protect your workforce.

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