Digital Marketing has a lot of buzzwords, clunky phrases, and especially three-letter acronyms – so we’ve made a short glossary to help explain some of them…

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There are currently 3 terms in this directory beginning with the letter R.
R
Remarketing / Retargeting
To show targeted ads to previous visitors to your website or app to entice them to return and remember your offering.
Responsive Design
An approach to creating web pages that use flexible layouts, flexible images and cascading style sheet media queries to fit the differing size screens on digital devices.
ROI (Return On Investment)
This is a value, sometimes monetary or other quantitative measure, that you have gained in comparison to how much you have spent.