Every year the Christmas ads from the top retailers in the UK are eagerly awaited, and this year is no exception. Just after Bonfire night, the first ones were released and now we can round up the best ones for 2017 below. The most famous is John Lewis and is the one all the other […]
READ TIME: 3min.
Too many companies base the success of their website on how it looks and don’t truly consider how to measure the success of their new website. In this modern age, where we can measure and analyse so much of our marketing on the web, this is such an archaic way to think.
On Saturday 14th November 2016, we moved offices from the Mansfield iCentre in Mansfield to our new converted barn in Laxton Lodge Barns. After 16 successful years in the Mansfield iCentre, we decided that a change of scenery and more flexible working was required to better suit how our business had evolved over the past […]
The search has begun to find 10 innovative growing Nottinghamshire businesses, with two winners set to benefit from a support package worth up to £25,000. Managed by Oxford Innovation, the Pioneer 10 programme is aimed at entrepreneurs and business owners. The programme is being hosted across the Nottinghamshire Innovation Centres which are the Mansfield i-Centre, […]
Euro 2016 Adverts Round Up With only 3 weeks to go, the big brands are starting to roll out their Euro 2016 advertising campaigns with a bang. Every 2 years we look forward to the creative ideas that the worlds leading advertising agencies come up with to align household brands with this years biggest sporting […]
READ TIME: 5min 40sec.
Whilst watching this 30 second commercial I realised there is 1 big lesson in the ad, which we can all learn and take away with us as business owners, and it is this I want to share with you today. But first to help you understand a bit of background on the advert.
Using the Rugby World Cup to boost your Marketing & Sales The Rugby World Cup is here in England and has started with a bang. You see the major brands on TV and in the press using the event to promote their wares, the country is feeling good about it, the pubs are full and […]
Copywriting web pages – How much text is the right amount? When developing websites we often get asked “How much should I write?”. It’s a very good question and one that many business owners struggle to find the answer to. Well the answer is fairly simple. With a bit of understanding, thought and common sense, […]
Redeveloping Your Website: SEO 101 In the 21st century, people have put down the catalogues, left the yellow pages in its cellophane and taken to search in order to find the products and services they want Search engine optimisation, or SEO, is about the relationship between your website and search engines and about making sure […]
The statistics paint a clear picture. According to Ofcom, 57% of adults in the UK were browsing the internet on their mobile phone in 2014, up from 49% in the previous year B2B businesses should really take note, as Search Engine Watch reported last year that 92% of executives have a smartphone for business use. […]